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DAMA-Vanc Workshop (May 29) Building a Data Strategy in 9 Weeks - A Pragmatic Approach

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DAMA-Vanc Workshop (May 29) Building a Data Strategy in 9 Weeks - A Pragmatic Approach

When
2025-05-29
9:00 AM - 4:00 PM
Location
Deloitte Summit Building - 410 West Georgia Street, Vancouver
Spaces left
58
Registered
1 registrant

Registration

1 Workshop Registration: Premium Members Early Bird before May 2nd – $250.00
Full access to the all-day live event including Deloitte's traditionally generous continental breakfast of muffin, croissant, yoghurt, coffee, tea, and juices. Sandwich+ lunch will be served at noon as well as coffee and cookies in the afternoon.
Each registrant will receive the training materials PLUS a copy of Marilu's best selling book "Data Strategy for Data Governance".
2 Workshop Registration: Premium Members regular price – $300.00
Full access to the all-day live event including Deloitte's traditionally generous continental breakfast of muffin, croissant, yoghurt, coffee, tea, and juices. Sandwich+ lunch will be served at noon as well as coffee and cookies in the afternoon.
Each registrant will receive the training materials PLUS a copy of Marilu's best selling book "Data Strategy for Data Governance".
3 Workshop Registration: Regular Members Early Bird rate before May 2nd – $350.00
Full access to the all-day live event including Deloitte's traditionally generous continental breakfast of muffin, croissant, yoghurt, coffee, tea, and juices. Sandwich+ lunch will be served at noon as well as coffee and cookies in the afternoon.
Each registrant will receive the training materials PLUS a copy of Marilu's best selling book "Data Strategy for Data Governance".
4 Workshop Registration: Regular Members regular price – $400.00
Full access to the all-day live event including Deloitte's traditionally generous continental breakfast of muffin, croissant, yoghurt, coffee, tea, and juices. Sandwich+ lunch will be served at noon as well as coffee and cookies in the afternoon.
Each registrant will receive the training materials PLUS a copy of Marilu's best selling book "Data Strategy for Data Governance".
z Event Volunteer
Used to register event volunteers, directors, and partner visitors.
z Presenter Registration
This will be used to register speakers for the event.
z Sponsor Registration
This is used to register sponsors for a conference or event.

Building a Data Strategy in 9 Weeks - A Pragmatic Approach

Please join us on Thursday May 29th for Marilu Lopez' full day workshop on Data Strategies for Data Governance. We are so lucky Marilu has agreed to bring her popular workshop to Canada. It is the same as her Workshop at the DGIQ + EDW Conference on May 8th (which cost ~$1,650 CDN, and our cost of $400/$300 includes a copy of her book!). Note that registration is less expensive for Premium Members.

Agenda:

8:30-9:00 Networking, coffee, continental breakfast choices, muffins, ...
9:00-12:00 Workshop Part 1
12:00-13:00 Lunch (provided)
13:00-16:30 Workshop Part 2
Workshop will be following Marilu's book "Data Strategies for Data Governance: Creating a Pragmatic, Agile and Communicable Foundation for your Data Management Practice"

Many organizations struggle with the absence of a clear and effective Data Strategy. While the need for one is widely acknowledged, it's often viewed as a time-consuming effort—especially when urgent data challenges demand immediate action. This tutorial will show you how to develop a robust Data Strategy in just 9 weeks, using a practical and proven method.

In today’s data-driven landscape, organizations aspire to be more than just data-informed—they aim to be data-centric and leverage AI to enhance customer experiences and gain predictive insights. Yet, when asked about their Data Strategy, many point to technology-centric documents that focus solely on platform migrations or infrastructure upgrades. This falls far short of what’s truly needed.

To succeed with data initiatives, organizations need a holistic, integrated, and accessible Data Strategy—one that guides decisions and aligns stakeholders. While CxOs and data leaders recognize the importance of such a strategy, they’re often caught in a cycle of quick fixes, investing in tools without a clear plan. The result? Misaligned efforts and missed opportunities.

This tutorial introduces the PAC Method—Pragmatic, Agile, and Communicable—as featured in the book Data Strategies for Data Governance. Through a real-world case study, you'll explore a ten-step approach that helps you craft a strategy that is not only effective but also easy to communicate and implement.

Key Takeaways:

A clear understanding of why a strong Data Strategy is essential to the success of data initiatives.
A step-by-step guide to creating a Pragmatic, Agile, and Communicable Data Strategy in just 9 weeks.
Real examples of Data Strategy Canvases you can adapt to your organization.
Marilu's book "Data Strategies for Data Governance" ($80 value)

Marilu is the owner of SEGDA, a firm focused on data management education and assisting organizations in defining their data strategies and implementing their data management operating models. Her recent book, "Data Strategies for Data Governance," outlines a comprehensive and pragmatic approach that involves people from all levels of the organization. She is a founder and former president of the DAMA (Data Management Association) Mexico Chapter, a former DAMA Regional Coordinator for Latin America, and the former chairperson of the DAMA International Presidents' Council. Currently, she serves as the DAMA International VP of Chapter Services. With over 30 years of experience in the financial sector working for one of Mexico's leading banks, she has dedicated more than 15 years to data management practices. Marilu holds a CDMP (Certified Data Management Professional) Master from DAMA International and a CIMP (Certified Information Management Professional) in Data Governance, Data Quality, and Information Management from eLearning Curve. Additionally, she is a TOGAF-certified professional, certified by The Open Group.

About our location:

Deloitte Summit Building (architecture)
Follow lobby signage to the 23rd floor
Capacity - up to 140 people
Location - Deloitte Summit Building at 410 West Georgia, Vancouver - great view!
Please join us early for networking while enjoying the coffee, muffins, and croissants.

DAMA-Vancouver 2025 Events - Mark Your Calendars:

Please send in topics/vendors/paradigms you would like to see!
May 29 Marilu Lopez 1-Day Seminar on Data Strategies for Data Governance
May 30 Marilu Lopez presentation on Data Strategies for Data Governance
Jun 20 AI Consciousness by Dr. Suzanne Gildert of Nirvanics Consciousness
Sep 26 to be announced
Oct mid DAMA Days Conference (full day)
Nov 21 to be announced
Dec 12?: Holiday season get together (Premium Member Event)

Thank you to Deloitte for their continuing support over the last decade, providing venues and sustenance for our DAMA-Vancouver BC Chapter and the Vancouver data scene. Please check out their web site.

Thank you to Qlik a Platinum sponsor of our current season.
Turn your data into AI-driven insights and action. Proceed with certainty.
The integration of Talend completes Qlik's vision of an end-to-end data platform

Thank you to Cittabase, a Platinum sponsor of our current season. Cittabase is a Specialized Data Management Consulting Company, offering enterprise products and services in the Data Management, Business Intelligence and Analytics domain. Please check out their web site.